Thoughts - Just for Good

Arts based evaluation

May 29, 2025

At The Whitworth Gallery in Manchester, art becomes a vital tool for community engagement and social change. This report explores nearly a decade of transformative practices that redefine public space. From co-creating exhibitions with local communities to addressing social issues through art, The Whitworth exemplifies how cultural institutions can foster inclusivity and activism. Discover how this innovative gallery is reshaping its role as a civic actor and inspiring a movement towards equity in the arts.

Awareness Campaigns

October 18, 2025

Most fraud awareness campaigns stop at telling people what not to do. But real impact comes from understanding how people think, decide, and behave. By blending criminology, behavioural science, and creative storytelling, we can design fraud campaigns that go beyond warnings: sparking honest conversations, shifting norms, and helping people protect themselves and others.

Ethical Storytelling Should Underpin Your Brand

October 18, 2025

WHY ETHICAL STORYTELLING SHOULD UNDERPIN YOUR BRAND Every brand runs on story. it’s how people understand who you are and why you exist. But audiences today expect more than polished marketing. They want truth, empathy and integrity. Today’s audiences are far more alert to manipulation and moral posturing than they

Fraud Leaders Secret Weapon

October 18, 2025

Fraud leaders are used to thinking in terms of data, detection, and defence. But there’s a powerful ally they often overlook: the criminologist. With expertise in behaviour, motivation, and systemic vulnerability, criminologists help organisations see beyond the fraud itself – revealing why people offend, how systems invite exploitation, and what interventions change behaviour for good.

ILLEGAL MONEYLENDING

May 24, 2025

The report presents seven recommendations for policy reform to accelerate people’s access to fair credit from both commercial and community finance providers, to introduce a credit broking exemption to third sector organisations and to further resource the Illegal Money Lending Teams.

KYC Biometric Onboarding

May 25, 2025

These results are a wake-up call for the digital banking and fintech sector. Despite advances in AI and biometrics, many KYC systems are predictable, easy to manipulate, and inconsistently applied. The report suggests several key takeaways for anyone working in fraud prevention or identity security.

Places on Probation

May 29, 2025

We believe the most powerful insights often come from people with lived experience. That’s why we’re proud to highlight research that not only explores the lives of marginalised women- but is co-created by someone who’s walked in their shoes.

Preventing Moneymule Recruitment

May 29, 2025

Criminologist Dr Nicola Harding appears in BBC Newsbeat’s mini doc to expose how students are recruited as money mules. Her research reveals how financial vulnerability and exploitation intersect, calling for support over punishment. At Just For Good, we’re proud to share her work and advocate for systemic, compassionate solutions.

The Liminality of Fraud

May 29, 2025

This research reimagines fraud as something that thrives in liminal spaces -those in-between zones where rules are unclear and identities can shift. By combining academic insight with lived experience, it offers fresh strategies to prevent fraud and highlights how understanding these spaces can protect individuals and organisations from financial crime.

When fraud meets friction

October 18, 2025

Fraud prevention isn’t just about catching criminals—it’s about designing systems they can’t exploit in the first place. By combining criminology, behavioural science, and user-centred design, we can build financial products and processes where crime simply doesn’t fit. This is prevention by design: smarter systems, safer users, and a future where security feels seamless.

Just Good Thoughts